At the NJ Real Estate Experts at eXp, we have over 30 years of experience in doing the actual legwork into turning leads into sales. In this article, we’ll be sharing expert tips from Curtis Counts, the head of our team, on how to convert online real estate leads into sales. From picking up the phone to bringing value to potential clients, we’ve got you covered.
Transforming Leads into Conversions is All About Putting in the Work.
In a world where most real estate business is done online, it’s important to have a strategy to convert online leads into actual sales. While generating leads is important, it’s not enough to sustain a business. Converting leads into sales is the ultimate goal.
As Curtis Counts, head of the NJ Real Estate Experts at eXp, emphasizes, every lead is created equal. It doesn’t matter where you get your leads from, whether it’s from Zillow, Realtor, or Facebook ads, every lead deserves equal attention and effort.
In this article, we’ll focus on the key strategies that the NJ Real Estate Experts at eXp use to turn online leads into actual sales. With over 30 years of experience in doing the actual legwork, the NJ Real Estate Experts at eXp have honed their skills and techniques to convert leads into sales effectively.
Every Lead is Equal
One of the most important tips for converting online real estate leads into sales is picking up the phone. As Curtis mentioned in the video, sales are initiated somewhere between seven and eleven points of contact. It may take even more touches to convert a lead that you don’t know and who doesn’t know you. That’s why it’s important to pick up the phone and make that personal connection.
When you do pick up the phone, be sure to introduce yourself and let them know how you got their information. Then, ask them how you can assist them in their search for a new home. By doing this, you’re showing them that you’re interested in their needs and that you’re there to help.
Listen to Your Leads and Transform them into Sales!
Another important aspect of converting online real estate leads into sales is listening to your clients. As Curtis mentioned, this may seem like revolutionary advice, but it’s true. When you listen to your clients, you’re able to understand their needs and tailor your services to meet those needs. By doing this, you’re building a relationship of trust and showing them that you’re invested in their success.
Bringing Value to Your Potential Clients will Transform Leads Into Conversions
Another key to converting online real estate leads into sales is bringing value to your potential clients. As Curtis mentioned, you need to bring something to the table that they can’t find online by themselves. This could be anything from insider knowledge of the local market to specific details about the home buying process. By bringing value, you’re showing them that you’re an expert in your field and that you have the knowledge and experience to help them achieve their goals.
To differentiate yourself from other real estate agents and convert more online leads into sales, it’s important to establish your unique sales proposition. This is what sets you apart from other agents and makes you stand out in a crowded market.
Your unique sales proposition could be anything from your expertise in a specific market to your commitment to providing personalized service to your clients. Whatever it is, make sure to communicate it clearly to your potential clients and show them how it can benefit them.
The EXP New Jersey Real Estate Expers are Here For You
Would you like to learn more? Do you have any inquiries? Our expert agents are eager to help you with your real estate concerns and needs. Contact us to discuss your requirements and find custom solutions tailored just for you.